There are a million and one reasons we all put our houses up for sale. You might be moving into a better school district, or have accepted a new job offer. You might be expanding or downsizing your home. Whatever the reason, listing your home for sale during the harsh winter months may be unavoidable. So to help your home sell during the days of snow, salt, and grey skies we have compiled some of the best tips to help you sell your home in the winter.
The Winter
Soon the snow will be falling, the roads will be bad, and everything will look slushy, grey and cold. Gaining the motivation to get off the couch is tough enough on a cold winter’s day, so how will you convince potential home buyers that your house is worth the energy to brave the weather and tour your home?
WINTER TIPS
Use the Sharpest Tool in the Shed
The most important thing to do is list your home with a realtor. The days of staking an orange and black “For Sale by Owner” sign in the front yard are long gone. Realtors have the tools, clients, and resources to sell your home. With listing websites, social media, thousands of buyers in databases, and a professional background in real estate, the secret weapon to selling a home in the winter is your local real estate agent.
The Mother-In-Law Test
Besides the basic rules of staging your home, keeping it clean is the most important tool to selling your home in the winter. You might have cabin fever, the winter blues might have hit hard, but keeping your home beautiful and ready for an inspection at a moment’s notice is the best game plan. Rule of thumb: Make sure your home will pass the unexpected visit from your mother in-law test!
The 3 S’s of Winter
Shovel, Scrape and Salt, if a potential buyer struggles to pull into the driveway, slips on the sidewalk, or has to walk through a pile of snow; chances are they are thinking that maintaining your home is too much work. Make your home appear to be low maintenance. Shovel the snow and do whatever it takes to get rid of ice!
Sparkle!
Make sure that your kitchen and bathroom sparkle! These areas will receive more scrutiny than any other room in your home. Rule of thumb: Clean these rooms 3 times better than you normally do.
Make Your Home Say Cheese!
If you know you will be listing your home and it could potentially stay listed into the winter, take pictures of the exterior of your home year round. Create a photo album of your home, and showcase how beautiful your home looks when it is not covered in 4 inches of dirty snow.
Keeping a photo album next to the paper work and information sheets during an open house is a great way to show off your beautiful yard or that spacious deck that is perfect for a summer barbecue.
Selling a Vacant House
If you have moved out already and are selling an old vacant home, remember to keep your home warm. Potential buyers left their warm and cozy homes to visit yours, and will leave in a heartbeat if your home is freezing. A warm home is a sold home- it can be that easy! Having a second utility bill for a home that is empty doesn’t make that much sense either! Use timers or stop by and turn the heat on the night before a scheduled showing. If a buyer sees their breath before they see the upstairs, they probably will not buy.
Heartland Homes – Seller’s Edge Program
Want to know how Heartland Homes can help you sell your existing home AND save you up to $5,000 on your mortgage? Contact Kathy Cooper KBCooper@HeartlandCustomHomes.com























Adams Township, in Butler County, PA is one of the fastest growing towns in the Pittsburgh area. While there are countless reasons why Adams Township has become such a desirable place to live – we’ve listed 10.

